A website is a collection of webpages located under a single domain name. These webpages contain and display information about the business or organization and are usually made up of elements such as photos, videos and text.
Without a website, people may question your legitimacy as a business. Having a website is an opportunity to make a great first impression and give people comfort that you're a real business. Showcasing your brand to your prospective customers is one of the most important things that you can do.
hoosing the right colors for a website or a logo can be a perplexing and time-consuming task, unless you have the right knowledge of colors. Colors play a pivotal role in the success of some businesses and can make a huge impact on their revenue.
"If you find your company is not in first place in comparison to your competitors, a method of differentiation is to focus on one aspect of your business product/feature and make it the best in your space. The second step is to market the focused product/feature explaining how it is better than your competition."
The purpose of an information centric website is to convey specific, helpful information to a specific user/audience so that the reader learns something new or understands a topic better.